business


“Why We Work”

I just finished reading a book entitled, “Why We Work” by Barry Schwartz. The book has three core messages that really resonated with me: – The evidence that purpose is the primary motivator of behaviors is overwhelming – The conventional wisdoms that formal, particularly financial incentives are the primary motivator of behavior is wrong and […]


Innovation can be systematically developed with the right tools

  I recently read an article in the New York Times about neuroscience and innovation titled, “Eureka? Yes, Eureka!” The article starts off by disputing a quote from Mark Zuckerberg about innovation. In his quote, Zuckerberg states that innovation does not occur in a single epiphany but as a result of lots of hard work. […]


Leadership learning programs: the good, the bad and the ugly

In the last week, I have had substantive interactions with three corporate universities (“U” for short) responsible for a wide variety of learning programs, one of which was incredibly vibrant, energetic and effective. The other two were low energy, clearly demoralized and ineffective. The contrast between the three programs was so sharp that it really […]


4 Neuroscience-Based Components of Engaging Leadership Development Programs

We are pleased to report that our article, 4 Neuroscience-Based Components of Engaging Leadership Development Programs, was recently published in Training Industry. In the article, we describe the four key components that make neuroscience-based leadership development programs so successful: a compelling purpose, path to mastery, practical exercises and applied social learning. For the full article, […]


Machine learning vs. human brain power — which one will win?

I was listening to Oregon Public Broadcasting’s (OPB) TED Radio about machine learning. For those of you who don’t know, machine learning is the next generation of artificial intelligence and is distinguished by the idea that machines learn from their own mistakes and can therefore evolve more quickly than humans. One of the implications of […]


The Undoing Project unwrapped Part 2 – An in-depth look at the science of leadership and change

In my blog post, “The Undoing Project unwrapped – Part 1,” I discussed the book “The Undoing Project” and how it relates to decision-making. Now, I will describe how “The Undoing Project” is directly relevant to our work at Cerebyte. First, one of the messages from the book is that there are far too many […]


Neuroscience makes learning a driver of growth

We are pleased to report that our article, “Neuroscience Makes Learning a Driver of Growth” was just published by Training Industry. In the article, we discuss how neuroscience is changing the role of learning and development in organizations. We also describe the key elements of our model of learning, how the science effects the design […]


The Undoing Project unwrapped part 1 – a close look at decision-making

A warning about this blog: As many of you know, I can, at times be “Dr. Bill,” meaning I can get into nerdy things that I find fascinating and others may not. This is a nerdy blog. I have been reading a book called “The Undoing Project,” by Michael Lewis. The book is a history […]


How are you hiring? You may be doing it wrong.

There was an interesting article in the New York Times called, “The Utter Uselessness of Job Interviews.” The article described research showing that “unstructured interviews” are of no predictive value in making good hires and may sometimes actually be counterproductive. The article goes on to say that, even when presented with this information, people still […]