Daily Archives: November 29, 2011


Purpose and mastery: Howard Schultz and Starbucks

By William Seidman Howard  Schultz’s efforts to revitalize and improve two cultures – the Starbucks corporate culture and our country’s culture – have earned him Fortune Magazine’s 2011 “Businessperson of the Year” award. Schultz is cited for vastly improving the Starbucks culture and, also, for tackling some of our country’s problems: job creation, specifically. I think […]