By William Seidman
April 19th-22nd, Cerebyte went to San Francisco to participate in ISPI‘s annual conference: a great meeting with attendance up about 50%. The energy was terrific. We contributed two sessions: a 90-minute one on Persuasive Technology, which packed the room and had everyone staying — unusual for ISPI.
ISPI has a fun tradition they call Bagel Barrel (aka Cracker Barrel) - three 20-minute high-energy expert-hosted roundtable discussions. We hosted “Leading the Courageous Organization.” Our focus was on the four areas of courage that executives need to lead a change:
- Commitment to change
- Willingness to try something new
- Allocation of resources to the new thing
- Follow-up
Participation was fantastic and we had a lot of fun.
Having said that, we missed some of our colleagues from last time who couldn’t attend our session this year, including Sarah Ward, Jon Revelos, Molly Wankel and Paul Neiminen. Hope to see all of you next year!
